Design-Led Product Innovation

Good design is invisible.
Great design is outcome.

I turn vision into value through experience strategy, design, and human+AI interaction best practices—creating products and systems that improve lives and grow businesses.

  • Screenshots of a mobile health app showing sleep tracking, mood check-in, and personalized settings.

    EO Care

    Clinician-backed, Human+AI Digital Healthcare Platform

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  • A marine navigation system displaying a city skyline with boats on the water, including a scrolling list of targets, a radar, and various controls.

    Sea Machines Robotics

    Human+AI Navigation for Maritime Autonomy

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For more than two decades, I’ve built products and teams at the intersection of design, technology, and human behavior—transforming complex systems into experiences people trust and businesses grow from.

As founder of altr (acquired in 2023), I led award-winning work across health tech, retail, SaaS, and human+AI platforms that prove great design doesn’t just delight—it delivers. Learn more →

  • Three smartphone screens displaying a mobile app interface for a loyalty and shopping platform with account details, categories, and promotional offers.

    Erewhon

    360° Luxury Digital Shopping Ecosystem

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  • Three smartphone screens showing health-related applications, including blood glucose tracking, data analysis, and diabetes care resources.

    BD

    One Digital Hub for Type 2 Diabetes Care

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Good design removes barriers.

Great design echoes—it shifts behavior, opens doors, leaves a mark, and becomes ubiquitous, turning the ordinary into the essential and the essential into measurable value.

  • Imaginary e-commerce website displaying sneakers, clothing, and accessories with options for colors, sizes, and styles, emphasizing a quick shop feature.

    Converse

    Global DesignOps & Digital Commerce Experience

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  • Screenshot of a healthcare insurance website showing options to find medical, vision, pharmacy, or dental providers, with a section for deductibles and maximums and a customer service phone number.

    Humana

    0→1 Human+AI Care & Benefit Ecosystem

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Enough about me, what can I do for you?

When it’s time to create experiences people love and drive your business forward—explore my services, drop me a note, or schedule a conversation.